Aurum Marine has been established as the new Prestige Yachts dealer for Central and Northern Italy, resulting from a joint venture between Spartivento Group and Easy Yacht Solution. The new company will be responsible for the commercialization of Prestige motoryachts, a reference brand in the luxury boats sector between 40 and 70 feet, with incursions into the world of motor catamarans, including the new M48, M7 and M8.
Aurum Marine will operate through Seven Locations Strategically distributed In Four Regions: Lazio (Central Rome, Porto Romano, Marina di Nettuno), Marche (Ancona), Tuscany (Cala Galera, Cala de' Medici) and Liguria (Varazze). This structure will ensure a Widespread Service and highly specialized for customers of the French brand in Italy.
The company is 50% owned by Spartivento Group, a dealer of other prestigious Beneteau Group brands such as Jeanneau, Beneteau and Lagoon, and Easy Yacht Solution, former Prestige Yachts and Beneteau Motore dealers for the inboard and outboard ranges. The role of Chief Executive Officer has been entrusted to Stefano Pizzi, while Andrea Girolimetti And Luca Cecconi they will hold the positions of Sales Director and Sales Manager respectively.
“Aurum Marine is the result of the union between Spartivento Group's twenty-year experience in the nautical sector, with a deep-rooted presence in the area, and the expertise of Easy Yacht Solution in the motor boat segment, in particular in representing the Prestige Yachts brand. It is a project that aims to make the most of this prestigious brand in Italy to meet the needs of a demanding and passionate clientele, offering an unparalleled browsing experience.”— declare Stefano Pizzi, CEO of Aurum Marine.
The operation is part of a larger Strategic Plan of the French Shipyard, aimed at Consolidate its presence in the Italian market. With Aurum Marine, Prestige aims to strengthen the relationship with existing customers and to intercept the needs of new shipowners, in a sector that is constantly evolving.
To confirm it Mattia Sbrizzi, Sales Area Director of Prestige Yachts: “The Aurum Marine project stems from Prestige's need to strengthen its presence and grow in the Italian market, the home of yachting. The union of the three figures at the head of this initiative represents a synergy of skills, vision and expertise that, I am sure, will contribute significantly to increasing the image and sales of our brand. Thanks to the presence of multiple offices in the area, we will be able to guarantee a direct and privileged relationship with our current and future owners, welcoming them with professionalism and making them proud to be part of the Prestige Yachts family.”
Prestige Yachts stands out for its innovative design, attention to detail and superior performance. Its presence in Italy not only satisfies a Growing Demand for Luxury Boats, but it also contributes to enhancement of high-level nautical tourism.
“Investing in a brand like Prestige Yachts — concludes Pizzi — means not only promoting excellence in global boating, but creating opportunities for growth for the entire sector, generating value for the local economy, and helping to strengthen Italy's position as a leader in the boating market.”
